NUDGE YOURSELF TO HEALTHIER CHOICES
Personalised, DNA-based recommendations while you shop.
A LITTLE DAILY NUDGE CAN MAKE A MAJOR IMPACT
Changing your day-to-day lifestyle sounds overwhelming, but what if the answer was hidden in your DNA? Unlock the secrets and let your own DNA nudge you towards better product choices every day. Our service encourages you to make small, personalised swaps which will make a big difference over time. It’s the Nudge that makes the difference.
Nutrition NudgeIn this personalised report, we analyse 8 nutrition-related genetic traits and link these to macronutrients in the food we eat, enabling you to make the healthiest choices for you every time you shop - simply by scanning the product barcode to see if it’s red or green for you.
Skincare NudgeIn this personalised report, we analyse 8 skin-related genetic traits and link these to ingredients in the facial skincare we use, enabling you to make the best choices for your skin every time you shop - simply by scanning the product barcode to see if it’s red or green for you.
Active NudgeFor ultimate personalisation of your DNA test results, Active Nudge will constantly update your DNA-based recommendations in real time, monitoring your inactivity levels throughout the day and relating these back to your available GREEN product choices.
A-lab-on-a-chip. Discover the miracle of miniaturisation behind DnaNudge.
Have you joined our IG community? Tag @dna.nudge to be featured.