Professor Chris Toumazou, Co-Founder & CEO

Chris Toumazou FRS is a multi-award winning inventor, innovator and tech entrepreneur with over 80 granted patents in the field of consumer healthcare and microchip technology. He is London’s first Regius (Royal) Professor of Engineering and founder of the Imperial College Institute of Biomedical Engineering. He co-invented the concept of DnaNudge, the Nudge Box, the Nudge cartridge and the wearable DNAband to ‘nudge’ consumers, while shopping, towards healthy food choices based upon their DNA. Together with his co-founder Dr Maria Karvela and the Nudge team, DnaNudge is bringing the next frontier of genetics much closer to the consumer at the point of decision.

Dr. Maria Karvela, Co-founder & CSO

Maria Karvela is a published biologist, geneticist and leukaemia researcher. She helped to deliver one of the first clinical trials to investigate cancer stem cell metabolism in Chronic Myeloid Leukaemia patients. Maria’s team of geneticists, biologists, dieticians, and deep learning software engineers created the world’s first database to map genetic traits to individual food and drink product ingredients, opening up a new era of DNA personalised shopping.